Cheryll Del Rosario
San Francisco, CA
cherylld@gmail.com
experience
Producer - Design & Content, GamesRadar.com / Future US, Inc.
South San Francisco, California: November 2011 - January 2012
Pitched and created features relating to the gaming industry
Conceptualized and helped produce video content
Wrote video game previews, reviews and features
Event photography coverage (Comic-Con, PAX Prime, game launch parties)
Utilized social media to promote content
Maintained the GamesRadar brand through logos for special features
Created style guides for look and feel of site content
Maintained responsibility for majority of custom art assets
Web Designer, GamesRadar.com / Future US, Inc.
South San Francisco, California: March 2008 - November 2011
Was responsible for majority of custom art assets related to stories and features posted daily
Used content management system and CSS/HTML to update website
Created both print and online ads and marketing assets
Produced magazine covers for special issues
Graphic Designer, Deeken & Hunt-Weber, Inc.
San Francisco, California: July 2007 - March 2008
Conceptualized and designed corporate identity systems
Produced marketing, promotional and industry material, both print and online
Managed multiple projects simultaneously from conception to delivery
Graphic Designer, West Coast Beauty Systems
Benicia, California: September 2005 - June 2007
Lead designer for company's largest trade show, the 2007 Spring Style Show
Lead designer for Art of Hair trade show, 2006 & 2007
Designed marketing, point of purchase, packaging and promotional material
Project managed and worked with other designers to create the look and feel of all design pieces
Designer / Marketing Associate, San Pacific International
South San Francisco, California: September 2004 - September 2005
Produced and project managed 2005 Summer Supplement catalogue
Re-designed and maintained company website
Art directed photoshoots for corporate imagery
Designed e-mail newsletters and web/print advertising
Assisted with product development and design
Graphic Designer, Clear Channel Radio
San Francisco, California: September 2003 - February 2005
Created identity for KMEL's annual Summer Jam concert
Created print/web promotional material for some of the Bay Area's largest radio stations
Designed comps for client webpages
Design Intern, XBox Nation Magazine / Ziff Davis Media
San Francisco, California: August 2002 - December 2002
Assisted with layout creation
Readied images for print production
Web Site Intern, UCSB Arts & Lectures
Santa Barbara, California: November 1998 - June 1999
Created site for UC Regents' Lectureship Program
Updated Arts & Lectures website with current information
education
Academy of Art College San Francisco, California: BFA Graphic Design, May 2003
University of California Santa Barbara: September 1997 - June 1999
skills
Proficient in Photoshop, Illustrator, InDesign
Photography (event and portraiture)
Comfortable on both Mac and PC platforms
Experience with content management systems
Advanced knowledge of HTML/CSS
References available upon request.